STUDIO | BRAND NEW SCHOOL
CATEGORIES | MOTION GRAPHICS, LOGO DESIGN, UI DESIGN, ADVERTISEMENT
BACON YOU CAN'T EAT IS BACON YOU DON'T NEED
Taco Bell came out with a delicious Bacon Club Chalupa. The goal was to create unbelievably-believable ads for off-the-mark bacon products in order to magnify how well the Bacon Club Chalupa utilizes bacon. Imitating the tropes and aesthetics of several product genres, the series of ads would replicate the look and feel of familiar commercials: Bossy, in-your-face athletic footwear, sensuously moody perfumes, and glossy, cutting-edge technology each showcasing a bacon-themed product. The fake ads would then be interrupted, cutting to the Bacon Club Chalupa in its better-use-of-bacon glory. I came up with logos for the Bacon Controller and UI for the Bacon Watch.
| CONTROLLER LOGOS |
| WATCH UI |